How the Jim Shorkey Car Brands Got Their Names

As most of you know or could guess, The Jim Shorkey Auto Group is named after the man who started it as just a 3-car showroom – Jim Shorkey. Now decades and dealerships later, Jim Shorkey Auto Group is still a family run business and has become one of the most recognized automotive names in Western Pennsylvania.

But how did the car brands we sell get their names? Just like Jim Shorkey, Ford, Chrysler and Dodge we’re named after their founders. While Mitsubishi, Kia, Jeep and Ram have a different story. Check out below as we break down how these iconic brands got their names!

Mitsubishi
It’s not often that a company is named after its own logo, but that’s been the case with Mitsubishi since the 1870s. Mitsu is Japanese for three, and Hishi (pronounced Bishi at the end of a word) means rhombus, or diamond. The logo is a combination of two familial crests: that of the founder, and that of his first employer.

Kia
According to Kia Motors, the name “Kia” derives from the Sino-Korean words ki (“to come out”) and a (which stands for Asia), it is roughly translated as “arise or come up out of Asia” or “rising out of Asia”

Ford
Ford Motor Company’s name pays tribute to the man, the myth, the legend himself – Henry Ford. Henry Ford was an American industrialist, the founder of the Ford Motor Company, and sponsor of the development of the assembly line technique of mass production.

Chrysler
Chrysler falls into the same category as Ford and Dodge in naming their company after themselves. Walter P. Chrysler was an American automotive industry executive and founder of Chrysler Corporation.

Dodge
Dodge owes its name to the two founding brothers – Horace and John Dodge, who were both automobile manufacturing pioneers.

Jeep
Everyone always assumes Jeep comes from the slang version of the army term “general purpose,” or GP. That’s not entirely wrong, but it runs deeper than that. The Willis Overland was more frequently called the “Peep,” since it was a reconnaissance vehicle. As such it was coded GP, which meant it was a government vehicle with a wheelbase of 80 inches.

Ram
Although Dodge had produced trucks since 1917, the 1981 pickups were the first to sport the Ram name. Dodge actually used a Ram’s head hood ornament back in 1933 to characterize its trucks as rugged vehicles. The symbol was dropped in the 1950s and then resurrected for 1981 when Lee Iacocca (then President and CEO at Chrysler Corp.) and Dodge’s marketing team decided to name Dodge’s trucks after the tough beast and brought back the old mascot.

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Stop by any of our dealerships and take these iconic car brands out on a test drive today!

 

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History Lesson: The Muscle Car

We know that its spring, which means its almost summer, which means school is almost out! But trust us, this is a history lesson you wont want to miss! And since Jim Shorkey is home to two of the most famous muscle car manufacturer’s (Dodge and Ford), we decided to pay tribute to these American classics.

The year was 1964, Beatlemania had taken over the US, NASA was training for the unthinkable, and the automotive industry launched something that would change history – The muscle car.

Due to the hot rod movement, brash, fast cars was nothing out of the ordinary. But after three decades of the same, America was left wanting more. A manufacturer’s attempt to amp up the automotive industry took the world by storm, capturing the imagination of car enthusiasts with speed, style, and the desire of the open road
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With a simple “A ha!” moment from General Motors, the muscle car was born. Pontiac Lead Engineer John Z. Delorean, had this “A ha” moment in a brainstorming meeting with his team on a spring weekend in 1963, when he realized that the midsize Tempest’s 326 cubic-inch V8 could be switched out with a torquey 389 from one of the marque’s large cars. This amped up vehicle got the name “GTO” or Gran Turismo Omologato.

The GTO had inspired many other manufacturer’s to pony up their vehicles, including auto guru, Ford. In 1964, Ford introduced the big engine/lightweight vehicle – the Mustang. The Mustang boosted an impressive appearance but also had the capability of seating four. The Mustang had paved the way for competitors like the Chevy Camaro, the Pontiac Firebird, and the AMX Javelin. Dodge had stepped up their game the most with the introduction of the Challenger and Plymouth Barracuda, which offered a more luxurious, larger footprints, sleeker styling, and massive Hemi powerplants.

The cars capabilities alone appealed to enthusiasts, but another factor also played apart – the visual. Automotive Journalist Matt Stone stated: “A big part of the muscle car fun was the image. The image, graphics, and colors went along with it. Mopar had the high impact colors [like Hemi Orange and Top Banana Yellow].”

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With the muscle car movement in full swing, independent tuning shops wanted in on the action. Among the most famous of this lot was Carroll Shelby, the former chicken farmer who raced for Aston Martin before convincing Lee lacocca to supply might Ford V8s, which he jammed into the bodies of AC Aces roadsters, yielding the legendary Shelby Cobra. Shelby also went on to modify Mustangs.

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Today, muscle cars are producing outrageous amounts of horsepower. With Ford currently offering track-ready versions of its Shelby-branded Mustangs, Chevrolet building powerful Camaros and Corvettes, and Dodge producing the roaring 707 horsepower Hellcat Challengers and Chargers under the SRT banner, there is one thing we know for sure, America will always crave the need for speed.

The Pittsburgh International Auto Show Is Right around the Bend!

The Pittsburgh International Auto Show is held every February at the David Lawrence Convention Center, displaying cars of all makes and models! This year, some of our brands are being featured; and were excited for it!

Some Ford featured vehicles include:

2015 Ford F-150
2015 Ford C-Max
2015 Ford Mustang
2015 Ford Escape
2015 Ford Explorer
2015 Ford Super Duty F-250
2016 Ford Explorer

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Jeep will be featuring their highly anticipated Jeep Renegade! Which will be available in our showroom in March!

Dodge is featuring the “Pit Viper” and the 2015 Dodge SRT Hellcat! Check out this photo of the Hellcat we had in our showroom!

2015 Dodge Hellcat SRT Jim Shorkey CDJR

The Chrysler, Ram, Mitsubishi, and Kia vehicles are left to the imagination, but we’re sure we wont be disappointed!

The International Auto show will run from February 13th – 16th, So make sure you stop by and check these cars out!

Jim Shorkey Brands Take Over Motor Trends’ Top 20 Selling SUVs List

The SUV isn’t exactly a hard sell. These road warriors are usually equipped with four-wheel drive for on- or off-road capabilities, and often include the towing capacity of a pickup truck with the passenger-carrying space of a minivan or large sedan. However, the current automotive market is saturated with SUVs, making your decision a little more difficult.

Motor Trend recently ranked the top selling SUVs, and one thing is for certain: People are buying Jim Shorkey brands. From the Jeep Cherokee to the Dodge Journey, check out which of our SUVs made the list and what Motor Trend has to say about them.

20. Jeep Patriot: 84,028

With a brand dedicated to SUVs, it’s no wonder Jeep has four models in the top 20. The Jeep Patriot is the least expensive way to get into a Jeep model. Two four-cylinder engines are offered: a 2.0-liter (158 hp, 141 lb-ft of torque) or a 2.4-liter (172 hp, 165 lb-ft). A five-speed manual is standard and a six-speed auto is available. Front-drive is standard, and two four-wheel-drive systems are available: Freedom Drive I and the off-road-oriented Freedom Drive II.

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19. Dodge Journey: 85,151

Although five-passenger seating is standard, the Dodge Journey is one of the most affordable crossovers available with a third row and seating for up to seven passengers. Powertrain offerings include a 2.4-liter (173 hp, 166 lb-ft) inline-four mated to a four-speed auto or 3.6-liter (283 hp, 260 lb-ft) V-6 mated to a six-speed auto. Front-drive is standard, and all-wheel drive is available.

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13. Ford Edge: 100,924

The Ford Edge sits between the compact Escape and three-row Explorer in the automaker’s lineup. Ford offers three engines. The base is a 3.5-liter (285 hp, 253 lb-ft) V-6, and a 2.0-liter (240 hp, 270 lb-ft) EcoBoost I-4 and a 3.7-liter (305 hp, 280 lb-ft) V-6 are optional. All engines are mated to a six-speed automatic. Front-drive is standard, with all-wheel drive available with the V-6 engines. The Edge’s advantage is much more interior volume than the smaller Escape, as well as the available V-6 engines.

9. Jeep Cherokee: 160,793

The all-new 2014 Jeep Cherokee effectively replaced the Liberty in the SUV-maker’s lineup. The Cherokee is available with a choice of a 2.4-liter (184 hp, 171 lb-ft) I-4 or 3.2-liter (271 hp, 239 lb-ft) V-6 and three four-wheel-drive systems, including Jeep Active Drive I, Jeep Active Drive II, and Jeep Active Drive Lock. A nine-speed automatic is the sole transmission. Despite controversial looks and an unconventional transverse powertrain, Jeep sold just 532 fewer Cherokee models than the traditional Wrangler.

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8. Jeep Wrangler: 161,325

The Jeep Wrangler could be considered the last hardcore off-road SUV left on the market, thanks to its body-on-frame construction and solid front and rear axles. Power comes from a 3.6-liter (285 hp, 260 lb-ft) V-6 mated to either a six-speed manual or a five-speed automatic. And of course all Wranglers come with a standard four-wheel-drive system with a 2WD High, 4WD High, Neutral, and 4WD Low ranges. The Wrangler is the only choice for serious off-roaders.

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7. Jeep Grand Cherokee: 166,610

The Jeep Grand Cherokee is the SUV brand’s most luxurious offering. And with the SRT model, it’s also the fastest and most powerful. Four engine options from mild to wild are available. The base engine is a 3.6-liter (290 hp, 260 lb-ft) V-6, and a 3.0-liter (240 hp, 420 lb-ft) EcoDiesel V-6 and a 5.7-liter (360 hp, 390 lb-ft) Hemi V-8 are optional. The SRT model is powered by a 6.4-liter (475 hp, 470 lb-ft) Hemi V-8. All engines are backed by an eight-speed automatic transmission. The Grand Cherokee is available with rear-drive or all-wheel drive.

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6. Ford Explorer: 172,707

At one time the Ford Explorer was the best-selling SUV in the U.S. by a wide margin, selling more than double what it has sold this year. The Explorer is offered with two engine options, and the Explorer Sport is offered with a third, more powerful powerplant. The base engine in the Explorer is a 3.5-liter (290 hp, 255 lb-ft) V-6, and a more fuel-efficient 2.0-liter (240 hp, 270 lb-ft) EcoBoost I-4 is available. Front-drive is standard, and all-wheel drive is available with the 3.5-liter. The Explorer Sport is powered by a 3.5-liter (365 hp, 350 lb-ft) EcoBoost V-6 and a standard all-wheel-drive system. All models feature a six-speed automatic. The Explorer seats seven passengers in three rows.

2. Ford Escape: 280,609

Since its last redesign, the Ford Escape has gained in popularity. With three engine choices and several trim levels, the Escape offers lots of choices for consumers. A 2.5-liter (168 hp, 170 lb-ft) is the base engine, and two EcoBoost engines are available: a 1.6-liter (178 hp, 184 lb-ft) I-4 and a 2.0-liter (240 hp, 270 lb-ft) I-4. All engines are mated to a six-speed automatic. Front-drive is standard, and the EcoBoost engines are available with all-wheel drive.

Ranked: Our Top 10 Cars in Movies

Behind every great action film is a great action-packed car. We aren’t talking any car either; we’re talking a car that influences a generation and inspires a car culture. There’s tons of cars that could have made the list, but we chose our top 10!

  1. James Bond – Goldfinger

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James Bond has had tricked out rides in all his movies, but the 1964 Aston Martin DB5 that was driven in Goldfinger and Thunderball takes the cake. Without modifications, the Aston Marin DB5 is already a masterpiece. But the special Bond effects added is what really made this car the one of the greatest movie cars of all time. The added gadgets include a ram bumper, machine guns, ejector seat, smoke screen, oil-slick sprayer, and more! This Bond car may have even started the revolution of navigation systems, with the most interesting feature – the map screen.

  1. Smokey and the Bandit

After a 1977 Pontiac Trans Am was shown sliding around corners, leaping over broken bridges, and evading Sheriff Buford T. Justice for hundreds of miles, it became one of the most sought-out vehicles of the 1970’s. After Smokey and the Bandit debuted, sales jumped by about 30,000 cars from 1977 to 1978, and by another 24,000 for 1979. Fans were amazed by the Starlight Black Special Edition paint job, the T-Top roof; the car was also quicker and had better handling than the Corvette of the same generation

  1. American Graffiti

Before George Lucas reached fame with his blockbuster hit Star Wars, he filmed American Graffiti. This film was a reflection of his memories of the car culture in California in the 1960’s. The film included A-list stars, but it’s the cars we are most impressed by. The brash Canary yellow ’32 Ford that was used became the most recognized Deuce Coupe in the world.

  1. Back to the Future

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The 1981 DeLorean DMC-12 that was used in Back to Future has become a cult classic. The DMC-12 was a stainless steel stunner was designed by the legendary Giorgetto Giugiaro. The futuristic look combined with movie magic gave the DeLorean its legendary status.

  1. Bullit

Steve McQueen could have made any vehicle look cool, that’s why the 1968 Mustang GT 390 used in Bullit became an instant car classic. Well that, and the fact that it’s a sweet machine! The movie’s chase scenes on the streets of San Francisco, tailing a 1968 Dodge Charger, are some of the best ever recorded on film.

  1. Vanishing Point

One of the most impressive pony cars to come out of the muscle boom in the 1960’s and 1970’s was the 1970 Dodge Challenger R/T – especially the Hemi model.

  1. Batman Begins

The Batmobile is one of the most recognized movie cars. The tough militaristic Batmobile Tumbler that made its debut in Christopher Nolan’s Batman Begins and The Dark Knight Rises is the most visually and technically significant Batmobile since the George Barris-designed 1960s version.

  1. The Fast and the Furious

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The Dodge Charger has been making appearances in TV and movies for decades. In 2000, the Dodge Charger made an appearance as a menacing black street-racing machine for Vin Diesel in The Fast and the Furious. The Charger was decked out with a wicked stance, huge rear tires, and a monstrous engine and supercharger sticking out from the hood.

  1. Blues Brothers

The 1974 Dodge Monaco used in the Blues Brothers was used to perform outrageous stunts, such as jumping over an open drawbridge, flipping backwards in midair, and even flying for brief periods of time. This Monaco could do everything, except light a cigarette.

  1. Jurassic Park

If there were Dinosaurs chasing you, what vehicle would you use? Well, thanks to Jurassic Park, you would use a Jeep Wrangler. The 1992 Jeep Wrangler Sahara used in Jurassic Park was the perfect vehicle to tackle the terrain, transport stolen embryos, and escape a dinosaur chase.

Whats your favorite movie car?

The Dodge Challenger SRT Hellcat Is Heading to Auction

The first production of the 2015 Dodge Challenger SRT Hellcat is heading to the Las Vegas auction block in September. Dodge said the vehicle with VIN0001 and a Viper exclusive Stryker Red exterior will be auctioned on September 27th during the Barrett – Jackson Las Vegas 2014 auction.

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Tim Kuniskis, Dodge and SRT president and CEO stated, “The 2015 Challenger Hellcat is already guaranteed to be one of the hottest cars that will roll through the Barrett-Jackson auction lanes in decades to come, the VIN 0001 being auctioned this year is the ultimate one-of-one collectible 2015 Dodge Challenger, as Dodge is ensuring there will never be another one like it.”

The Hellcat models are due out later this year and will feature the vehicle’s standard 6.2-liter supercharged Hemi V8 engine rated at an unprecedented 707 horsepower and 650 lb.-ft of torque and class-exclusive TorqueFlite 8-speed paddle shift automatic transmission.

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The vehicle heading to Vegas includes exclusive Hellcat accessories, like a Hemi-painted presentation box with a VIN0001 electronic vehicle build book and video documentary, still shots, vehicle footage, and an authentic Hellcat embossed Laguna Leather iPad sleeve.

Proceeds from the auction will go to Opportunity Village, a non-profit organization that serves people with significant intellectual disabilities in the Las Vegas Area.

The supercharged  vehicle is expected to arrive in dealerships in September, but the Hellcat already has a solid resume with a National Hot Rod Association-certified quarter mile elapsed time of 11.2 seconds at 125 miles per hour (with drag radicals, the run dropped to just 10.8 seconds at 126 mph). It’s these performance details that make it the most powerful production muscle car to date.

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The Hellcat, starting at roughly $60,000, anchors a lineup of updated 2015 Challengers that includes nine other models.

How much do you think the Hellcat will go for in the auction? Don’t forget to check our inventory in September for the exclusive Dodge Challenger SRT Hellcat!

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Jim Shorkey Brands Drive Away with Top Spots on Total Quality Index List

A roll call of cars under the Jim Shorkey name has received some of the highest scores among other vehicles in Strategic Vision’s—a research outfit in southern California—Total Quality Index for 2014.

Strategic Vision says its study involves 38,361 owners who rank what they perceive as the best vehicles in every category. So without further ado, we present to you the winners.

Dodge Dart Mitsu Lancer

  • Small multi-function Car (tie), Kia Soul/Volkswagen Golf

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  • Midsize car (tie), Subaru Impreza Sedan/Kia Optima

Kia Optima

Dodge Charger

  • Heavy duty pickup (tie), Ford F-250/350, Chevrolet Silverado 2500/3500, Ram 2500/3500

Ram 2500

jeep wrangler unlimited

dodge durango

  • Best mass-market brand, Kia

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